How you can control which metrics to feature and decide what's most important.
Metrics are displayed on each individual piece and get totalled up in your summary
Choose which summary metrics to feature. Drag & drop to adjust the order...
As well as ordering and selecting your summary metrics, you can also choose which metrics to display on individual pieces of coverage.
And add your own metrics if you need to include data points not provided by us.
Check for backlinks to a target domain
This could be your brand/client website, a particular part of the site, a product page, etc.
From the 'Overview', click the 'Metrics & backlinks' button near the top of the page.
This'll take you to the 'Book metrics' page. Use the 'Check backlinks to' button to set a domain and we'll scan your coverage for links.
Add custom metrics to your summary
You might want to use this to include stats around impact or outcomes, like number of sign-ups, event attendees or sales figures relating to your campaign or activity.
Show/hide metrics on coverage items
If a particular metric isn't important to you or your clients, no problem, simply hide it.
From the 'Overview', click the 'Metrics & backlinks' button to visit the 'Book metrics' page. Toggle the switches to hide or show metrics on individual pieces throughout your book.