Burns tourism in the South of Scotland
Summary
9
Pieces of
Coverage
Total number of online, offline and social clips in this report
243K
Estimated
Views
Prediction of lifetime views of coverage, based on audience reach & engagement rate on social
134M
Audience
Combined total of publication-wide audience figures for all outlets featuring coverage
8
Online
Pieces
Amount of coverage published on websites, blogs and online outlets
134M
Online
Readership
Combined total number of people that visit the websites featuring coverage
1
Offline
Piece
Amount of coverage featured in print publications & broadcast channels
9.41K
Offline
Audience
Combined total number of people for Print/TV/Radio