Elmo in London & Sesame Street on Amazon Kids+

Summary

57

Pieces of Coverage

Total number of online, offline and social clips in this report

3.93B

Audience

Combined total of publication-wide audience figures for all outlets featuring coverage

109K

Engagements

Combined total of likes, comments and shares on social media platforms

5.53M

Estimated Views

Prediction of lifetime views of coverage, based on audience reach & engagement rate on social

3.29M

Est. Online Views

Prediction of lifetime views of online coverage, based on audience reach & number of shares on social

2.24M

Est. Social Views

Prediction of lifetime views of social posts, based on audience reach and engagement rate

620K

YouTube Pre-Roll Campaign

15 Second YouTube spot promoting new series on Amazon Kids+

2.77M

YouTube Subscribers

Combined total of YouTube subscribers for the accounts that posted content

1.6M

TV Audience

Total TV Audience

3.22M

Print Circulation

Total Print Circulation

8.25M

Instagram Followers

Combined total of Instagram followers for the accounts that posted content

YouTube Pre-Roll campaign

The reach for the campaign was 620K

Coverage Overview

Chicken Shop Date

Coverage item thumbnail
Coverage item thumbnail
Coverage item thumbnail
Coverage item thumbnail
Open this section to view the content

This Morning

Coverage item thumbnail
Coverage item thumbnail
Coverage item thumbnail
Open this section to view the content

BBC Radio 2 - Scott Mills

Coverage item thumbnail
Open this section to view the content

Poppy Cooks

Coverage item thumbnail
Coverage item thumbnail
Coverage item thumbnail
Coverage item thumbnail
Open this section to view the content

Hamleys

Coverage item thumbnail
Coverage item thumbnail
Coverage item thumbnail
Coverage item thumbnail
Open this section to view the content

Sesame Street Season 54 on Amazon Kids+

Coverage item thumbnail
Coverage item thumbnail
Coverage item thumbnail
Coverage item thumbnail
Open this section to view the content